LinkedIn is a powerful tool for building profile, reaching new customers and engaging with target audiences. It can help organisations to become more embedded in their industry communities and strengthen relationships between stakeholders.

This webinar, delivered by Innovation SuperNetwork partner and B2B marketing company Horizon Works, will help you to get the best out of LinkedIn when building your network and communicating with it…

The webinar will include guidance on:

– Getting the basics right – improving your company and personal pages

– Making connections – how to expand your network and build relationships

– Spreading the word – using attention-grabbing content to drive engagement and get noticed

– Embedding into industry – making the most out of LinkedIn’s community

There’ll also be the chance to quiz the Horizon Works team on LinkedIn at the end of the webinar.

Delivered as part of the Digital Cluster North of Tyne programme for digital businesses in Newcastle, North Tyneside and Northumberland.

The Digital Cluster project is delivered in partnership with Dynamo North East and the Academic Health Science Network, who are providing specialist support for HealthTech business to access opportunities in the NHS. It is funded by the North of Tyne Combined Authority.